FC Bayern and Bitpanda have joined forces in a multi-year collaboration, marking Bitpanda as the new platinum partner and official crypto trading partner of the German football champions. This exciting partnership will kick off with Bitpanda's presence at the start of the new season against TSG Hoffenheim on January 12, 2024, at the Allianz Arena, and will continue to be showcased at all of Munich's home games in the future.
Jan-Christian Dreesen, CEO of FC Bayern, expressed his enthusiasm for the collaboration, stating, “Bitpanda stands for quality and a long-term perspective. In addition, like FC Bayern, Bitpanda is the market leader in its field. We want to achieve our goals together in the future.”
Andreas Jung, FC Bayern's Chief Marketing Officer, echoed this sentiment, emphasizing the compatibility of the two brands: "Bitpanda fits the needs of FC Bayern very well: two strong brands that set standards come together here."
Eric Demuth, CEO of Bitpanda, highlighted the commonalities between Bayern Munich and Bitpanda, stating, “Bayern Munich and Bitpanda are united by a strong winning mentality and the expectation of themselves to get better every day. For us, these shared values are the perfect basis for a long-term partnership."
Lukas Enzersdorfer-Konrad, Deputy CEO of Bitpanda, added, “Bayern Munich are record champions. Bitpanda is the market leader in Europe. Both together in a partnership: That’s a good fit!”
This collaboration signifies the convergence of two leaders in their respective fields, emphasizing shared values and a commitment to excellence. As Bitpanda becomes an integral part of FC Bayern's journey, fans can anticipate an exciting partnership that transcends the boundaries of sports and crypto trading.
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